STR Weekly Insights: 4-10 August 2024

Travelers are squeezing the last drops out of summer as U.S. hotel room demand strengthened year over year (YoY) for the fourth straight week. Occupancy has increased in three of those weeks with growth softened by a small supply increase. Average daily rate (ADR) has continued to rise, pushing RevPAR gains for the past four weeks, but at a rate below the level of inflation.