Kabannas surpasses industry average conversion rates 90x with HiJiffy automation.

This case study explores the journey of a UK hotel group, Kabannas, implementing HiJiffy’s conversational AI across its guest journey. This has led to fantastic results, especially when it comes to automating answering incoming queries and boosting the conversation rate of upselling with Oaky. This publication is based on HiJiffy’s first-party data and insights from Louise Garner, the Commercial Director at Kabannas, who is quoted throughout. Kabannas is subscribed to a Premium plan at HiJiffy and benefits from conversational AI in communications across the guest journey, implementing the chatbot on the webchat on their website, WhatsApp, and email. The Client: Kabannas Kabannas is a group of three hotels in the UK, with a total of 135 rooms, located in London St Pancras, Newcastle, and Liverpool. Formerly operated by the Youth Hostel Association, Kabannas acquired the properties in 2023. The brand stands for providing well-located, quality, flexible accommodation where travellers can…