Expedia Teams Up with Creators, Celebs and Key Partners to Launch Travel Shops, Bringing Shoppable Storefronts to the Travel Industry

Expedia Group is meeting travelers where they are: on social media. Today, Expedia announced 100+ new Travel Shops curated by social media creators, tastemakers and brands. Travel Shops are first-of-its-kind shoppable storefronts for creators to share and save their travel recommendations on the Expedia app. The headliner shops launching today are part of an exclusive, invite-only wave of Travel Shops ahead of its wider all-access launch next year. Every day, people are liking and buying products recommended by influencers they trust, but until now there hasn’t been a simple way to shop travel recommendations. Travellers are already getting inspiration through Instagram and TikTok, so creating a path to go from looking to booking is a natural evolution that meets travellers where they’re at, said Lauri Metrose, SVP of Global Communications at Expedia Group. Our invite-only launch phase includes more than 100 influencers and partners who can now monetise and share their travel picks wi…